Does media affect society and mass audience?
By Zeinab Hassan The problem of Media influence on the mass audience has been of interest to many countries for about a century. At the beginning of the 20th century, when the mass media of information transmission finally took shape, the idea of mass manipulation of society became possible. With the advent of the Internet, television and radio, the world has become more informational. Information has become not only the privilege of a minority, but the everyday and necessary content of a wide audience. Thus, the relevance of this topic is obvious, communication has changed, which has new means, and, accordingly, goals. Mass communication, or in other words, Media has become a broadcaster of the entire information environment of society, and it has become the most important and one of the main political instruments in the world. In descending order of effectiveness, the ways of presenting information can perhaps be divided as follows: live - photo - video - audio - printed word. Despi